AI for Email Campaigns
Here is are some prompts (and the Chat GPT replies) for setting up an email campaign in Chat GPT for a sale or program launch for your business. I used a dahlia tuber sale as an example and gave 3 week lead time before the launch of the sale.
I SAID:
Help us plan an email marketing campaign for a dahlia tuber sale that will launch in 3 weeks. Share the email subject line, the email title, text content, media suggestions for photos and videos, and the goal for each piece of communication. Consider Floret Flowers marketing communications as inspiration for the content and sequencing of my dahlia tuber campaign.
CHAT GPT SAID:
Here’s a Floret-style, story-rich email marketing campaign to promote your upcoming dahlia tuber sale. This is based on a 3-week runway and assumes one email per week until launch, followed by more frequent sends during the launch week. The tone is warm, earnest, and informative, helping customers feel emotionally connected, well-informed, and eager to purchase.
CAMPAIGN OVERVIEW
Launch Date: In 3 weeks
Email Count: 6 total
Primary Goals:
Build anticipation
Educate customers on what makes your dahlias special
Share behind-the-scenes storytelling
Create urgency and drive conversions during the launch week
EMAIL 1: “Something Special is Growing”
Send: 3 weeks before launch
Subject Line: Something special is growing for you…
Email Title: The Magic of Dahlias
Goal: Build curiosity, tease the upcoming launch, and share a heartfelt story to begin the connection.
Content Summary:
Introduce the tuber sale with a soft announcement. Share a personal story about growing dahlias and why you’ve fallen in love with them. Create emotional resonance—focus on beauty, transformation, and your passion for sharing these treasures.
Media Suggestions:
A dreamy photo of a dahlia field at golden hour
A short, warm video (15–30 sec) of you walking through your dahlia beds, pointing out favorites
EMAIL 2: “Dahlia Favorites from Our Garden”
Send: 2 weeks before launch
Subject Line: Meet our most-loved dahlias
Email Title: Our Top Dahlia Picks (and Why We Love Them)
Goal: Educate and inspire; begin helping customers choose varieties.
Content Summary:
Share 5–7 varieties you’ll be offering, with personal notes on each one (e.g. “This one always gets picked first by florists,” or “We grow this one just for its blushy tones”). Include bloom time, size, and a quick note about performance.
Media Suggestions:
Individual close-up photos of each dahlia variety with names
Optional: a mood board-style collage showing the palette of your collection
EMAIL 3: “How to Grow Gorgeous Dahlias”
Send: 1 week before launch
Subject Line: Growing dahlias is easier than you think
Email Title: Dahlia Growing Guide (with Tips from Our Fields)
Goal: Educate and empower customers, ease beginner anxiety.
Content Summary:
Provide a short growing guide. Include soil prep, spacing, staking, and simple success tips. Position your tubers as high quality and beginner-friendly. You can link to a more detailed blog post or PDF for full instructions.
Media Suggestions:
A step-by-step carousel of images (planting tubers, staking, bloom progression)
A short, narrated video clip (30 sec–1 min) walking through your dahlia bed with a few care tips
EMAIL 4: “We Open Tomorrow!”
Send: Day before launch
Subject Line: Tomorrow’s the day!
Email Title: Dahlia Tubers Launch Tomorrow at [Time]
Goal: Build urgency, provide clear info for launch, get them to set a reminder.
Content Summary:
Remind subscribers of the sale time, link a “wishlist” or catalog preview, and encourage setting a calendar reminder. Add urgency if you expect sellouts (e.g. “Some varieties will go fast!”)
Media Suggestions:
Countdown graphic or GIF
A video or reel-style clip of you prepping the tubers for shipping
EMAIL 5: “It’s Here!”
Send: Launch day
Subject Line: Our Dahlia Tuber Sale is Now Live 🌸
Email Title: Shop Now: Dahlia Tubers Just Released
Goal: Drive immediate traffic and conversions.
Content Summary:
Announce that the shop is open. Highlight any limited quantities. Add a warm message about how much it means to share these tubers. Provide a clear link to the shop.
Media Suggestions:
Hero banner photo of freshly dug tubers in crates
Optional: a short “Thank you” video with you smiling and inviting them to shop
EMAIL 6: “Last Call for Tubers!”
Send: 3–4 days after launch, or when stock is low
Subject Line: Last call for your favorite dahlias!
Email Title: Going, going…
Goal: Trigger urgency for remaining inventory.
Content Summary:
Let them know which varieties are sold out, and which are still available. Thank them for the incredible response and give them one last nudge. Optionally mention when your next offer or season opens.
Media Suggestions:
“Sold out” tags over images of unavailable varieties
A joyful photo of you packing up orders
Would you like me to write full copy for any or all of these emails?
Here is a follow up question to Chat GPT, asking it to write the emails for me, per it’s suggestion.
I said:
Yes, write the full copy for each email and share the dates I should send them and the time of day for the most effective email open rate if the sale launches 3 weeks from today.
Chat GPT said:
Here is your complete 6-part email marketing campaign for your dahlia tuber sale launching on Monday, June 17, 2025, written in a Floret Flowers-inspired tone. This includes:
Full email copy for each message
Send dates and recommended times based on email marketing best practices for open rates
(Best days: Tuesday–Thursday. Best times: 6–8 a.m. local time or 7–9 p.m. depending on your audience's behavior. This plan uses early morning sends.)
🌸 EMAIL 1: “The Magic of Dahlias”
Send Date: Tuesday, May 27, 2025
Send Time: 7:00 a.m.
Subject Line: Something special is growing for you…
Title: The Magic of Dahlias
Body Copy:
Dear [First Name],
Each season brings its own kind of beauty, but nothing quite compares to the way dahlias light up our fields in late summer. Their colors, their shapes, their resilience—it’s like they hold summer’s golden heart in every petal.
This time of year, we’re elbows-deep in soil, gently dividing tubers, checking for strong eyes and healthy growth. It’s quiet work, and hopeful work. We do it knowing that each of these small, knobby tubers has the potential to become a towering plant covered in flowers as big as your face.
And soon, they’ll be ready to share.
In just a few weeks, we’ll open up our dahlia tuber sale for the season. These are varieties we’ve trialed, loved, and saved just for you—grown by hand in our fields and chosen for beauty, vigor, and performance.
We’ll be sharing favorites, growing tips, and everything you need to know before the big day. I can’t wait to introduce you to these garden treasures.
More soon,
[Your Name]
[Your Farm Name]
Media Suggestions:
Hero image of you in the dahlia field
Optional video: gentle walk-through showing a few dried tubers in storage or field footage from last summer
🌸 EMAIL 2: “Our Top Dahlia Picks”
Send Date: Thursday, June 5, 2025
Send Time: 7:00 a.m.
Subject Line: Meet our most-loved dahlias
Title: Our Top Dahlia Picks (and Why We Love Them)
Body Copy:
Dear [First Name],
This year’s dahlia collection is a special one. We’ve trialed dozens of varieties, and today I’m sharing a few of our most beloved blooms that will be available in the upcoming sale.
Each one has a story—a reason we chose it, a moment it shined in the garden, or a color we just couldn’t live without.
Here are a few sneak peeks:
🌸 'Café au Lait' – A classic for a reason. Creamy blush tones, dinner-plate blooms, and endless elegance. Perfect for cutting.
🌸 'Sweet Nathalie' – Soft pink, full of romance. She’s often the first to bloom and always the last to leave.
🌸 'Cornel Bronze' – The most hardworking dahlia in our fields. Tight, ball-shaped blooms in a deep coppery orange that glows.
🌸 'Black Satin' – Rich, dramatic, and moody. This one turns heads.
🌸 'Labyrinth' – If you love ruffles and color surprises, this one’s for you. Every bloom is a masterpiece.
We’ll be sharing more details—and tips for growing them beautifully—in the days to come. The shop opens June 17, but you can start dreaming now.
Warmly,
[Your Name]
Media Suggestions:
Individual dahlia variety photos labeled with names
Optional collage with bloom palette inspiration
🌸 EMAIL 3: “Dahlia Growing Guide”
Send Date: Tuesday, June 10, 2025
Send Time: 7:00 a.m.
Subject Line: Growing dahlias is easier than you think
Title: Dahlia Growing Guide (With Tips from Our Fields)
Body Copy:
Dear [First Name],
Dahlias may look fancy, but they’re surprisingly easy to grow—with just a little know-how and a whole lot of sun.
Whether you’re a seasoned gardener or planting your first bed this year, here are some quick-start tips to grow thriving, flower-filled dahlia plants:
🔸 Sun is everything: 6–8 hours of full sun = happy dahlias
🔸 Soil prep: Loose, well-drained soil. Mix in compost for a strong start.
🔸 Spacing: 12–18” apart to give them room to shine
🔸 Staking: Most varieties need support—set stakes at planting time
🔸 No watering at planting: Wait until you see sprouts, then water deeply
We’ll include a full growing guide with your order, but you can also download our quick reference guide [insert link to PDF or blog post].
We want you to feel confident, supported, and excited—because there’s nothing better than seeing that first bloom unfurl.
Warm wishes,
[Your Name]
Media Suggestions:
Step-by-step image sequence of tuber → sprout → full bloom
Optional narrated field tip video (even 30 seconds is valuable)
🌸 EMAIL 4: “Sale Opens Tomorrow!”
Send Date: Sunday, June 16, 2025
Send Time: 7:00 a.m.
Subject Line: Tomorrow’s the day!
Title: Dahlia Tubers Launch Tomorrow at 9 a.m.
Body Copy:
Hi [First Name],
It’s almost here! Our dahlia tuber sale opens tomorrow, Monday, June 17 at 9:00 a.m. [Your Time Zone].
We’ve carefully selected and divided each tuber by hand, and this year’s collection is the best we’ve ever offered. If you’ve been eyeing a few favorites, now’s the time to get ready—some varieties are extremely limited and may sell out quickly.
🛒 Want a sneak peek? Browse the full collection here: [link to preview or lookbook]
📅 Set a reminder for 9:00 a.m. tomorrow so you don’t miss out!
Thank you for being here. We can’t wait to send these dahlias from our garden to yours.
With joy,
[Your Name]
Media Suggestions:
Countdown timer graphic
Preview video of your packing shed or sorting process
🌸 EMAIL 5: “The Shop is Open!”
Send Date: Monday, June 17, 2025
Send Time: 9:00 a.m.
Subject Line: Our Dahlia Tuber Sale is Now Live 🌸
Title: Shop Now: Dahlia Tubers Just Released
Body Copy:
Dear [First Name],
The moment has arrived—our dahlia tuber sale is officially open!
Each tuber in this collection has been grown, tested, and saved right here on our farm. We’re so excited to share them with you and can’t wait to see what you grow this season.
👉 Shop the full collection here: [link]
Quantities are limited and many favorites go fast—if there’s a variety you’ve had your eye on, don’t wait too long.
Thank you for supporting our small farm. These dahlias carry the love, color, and hope of our fields—and we hope they fill your garden with joy.
With deep gratitude,
[Your Name]
Media Suggestions:
Beautiful “tuber in crates” image
Optional: a short thank-you video of you smiling and waving from the field
🌸 EMAIL 6: “Last Call for Tubers!”
Send Date: Thursday, June 20, 2025
Send Time: 7:00 a.m.
Subject Line: Last call for your favorite dahlias!
Title: Going, going…
Body Copy:
Hi [First Name],
We’re so grateful for the overwhelming response to our dahlia tuber sale—thank you!
Several varieties have already sold out, but we still have some beautiful gems left. If you haven’t had a chance to order yet, now’s the time. Once they’re gone, that’s it until next year.
✨ Shop remaining tubers here: [link]
And if you’ve already placed an order, thank you from the bottom of our hearts. Your support helps us keep doing what we love—growing beauty and sharing it with others.
Warmest thanks,
[Your Name]
Media Suggestions:
“Sold out” tags on photo grid of varieties
Optional photo of you at the shipping table with a joyful, behind-the-scenes feel
Would you like me to help design a matching Instagram sequence or visuals for these emails next?
Then we followed up once more to see how Chat GPT could help me with our social media marketing based on the email campaign.
I said:
make matching instagram sequences and visuals for these emails.
Chat GPT said:
Here’s a full Instagram marketing sequence that mirrors your 6-part email campaign for the June 17 dahlia tuber sale—Floret-style with storytelling, warmth, and clarity. Each post includes:
Post type suggestions (carousel, video, reel, static)
Caption copy (in your voice: personal, clear, passionate)
Hashtag guidance
Photo & video direction to match email content
🌸 POST 1: The Magic of Dahlias
Date: Tuesday, May 27
Type: Carousel (3–5 photos)
Caption Copy:
There’s nothing quite like dahlias. 🌸
Every year they teach us about beauty, patience, and resilience. Right now, we’re deep in the quiet work of prepping tubers for our summer sale—checking for strong eyes, dividing carefully, dreaming of what’s to come.
Our dahlia tuber sale opens June 17 and this season’s collection is full of treasures we’ve grown, loved, and saved just for you.
More soon. ✨
#dahlialove #flowerfarm #dahliatubers #gardeningjoy #cutflowergarden
Visual Direction:
First photo: dreamy field shot or romantic dahlia close-up
Middle photos: tuber sorting, your hands at work, behind-the-scenes
Final slide: “Dahlia Tuber Sale Opens June 17” graphic in your brand fonts/colors
🌸 POST 2: Dahlia Favorites from Our Garden
Date: Thursday, June 5
Type: Carousel or Reel
Caption Copy:
Want to see the stars of this year’s dahlia collection? 🌟
Here are just a few of the varieties we’ll be offering in our tuber sale—each one chosen for beauty, performance, and that spark of magic they bring to the garden.
Which one’s calling to you? 💬 Drop your favorite below!
🛒 Sale opens June 17
📩 Sign up for early access via the link in bio
#dahlialovers #flowerfarming #seasonalflowers #dahliaseason #gardeninglife
Visual Direction:
Carousel: high-quality close-ups of 5–6 varieties labeled with names
Optional Reel: fast-paced video showing favorites blooming in the field, set to soft music
End slide or caption image: “Dahlia Tuber Sale Opens June 17”
🌸 POST 3: Dahlia Growing Guide
Date: Tuesday, June 10
Type: Reel or Carousel
Caption Copy:
Think dahlias are hard to grow? Not so!
Here are a few of our favorite tips for growing healthy, flower-filled plants—all based on years of hands-in-the-soil experience.
🌞 Full sun
🌱 Loose, compost-rich soil
📏 Spaced 12–18” apart
💧 Don’t water until sprouts appear
🌿 Stake early
We’ll include a full guide with your order—but you can start planning now. You’ve got this.
📆 Sale opens June 17
🔗 Link in bio to join our email list
#howtogrowdahlias #dahliafarm #gardentips #beginnergardening
Visual Direction:
Reel: you walking through your field or planting a tuber
Carousel: illustrated or photo step-by-step (tuber > sprout > bloom)
Optional final slide: a PDF or guidebook cover image with “Free Dahlia Growing Guide”
🌸 POST 4: Sale Opens Tomorrow
Date: Sunday, June 16
Type: Static post or Instagram Story series
Caption Copy:
It’s almost time! 🌸 Our Dahlia Tuber Sale opens tomorrow, June 17 at 9 a.m.
We’ve saved our best tubers for this special event—beloved varieties that grow beautifully in home gardens, and that florists can’t get enough of.
Some quantities are limited, and every order is packed with care.
🛒 Browse the collection early via the link in bio
📅 Set a reminder—doors open at 9 a.m. sharp!
#dahliaobsession #tubersale #flowerfarm #summerplanting
Visual Direction:
Countdown graphic (static image)
Optional: Boomerang of you holding tubers
Stories idea: 3-part sequence—1. Favorite bloom, 2. Tubers ready to go, 3. Countdown sticker
🌸 POST 5: Shop Now – We’re Live!
Date: Monday, June 17
Type: Reel or Static
Caption Copy:
We’re LIVE! 🌟 The dahlia tuber shop is open now.
Tap the link in bio to shop the full collection—filled with homegrown varieties we’ve nurtured, tested, and saved with love.
Your support helps us grow beauty and share it with the world. Thank you. 💛
(And yes, some favorites may go quickly…)
#dahlialove #flowersale #gardeningjoy #dahliatubersforsale
Visual Direction:
Reel: warm welcome from you (“We’re so excited to open the shop!”)
Static: beautiful image of tubers freshly sorted and ready to ship
Story idea: “Click here to shop” link with product photo highlights
🌸 POST 6: Last Call for Tubers
Date: Thursday, June 20
Type: Carousel or Stories
Caption Copy:
Last call! 🚨 Just a handful of dahlia varieties remain in our 2025 tuber sale.
If you’ve been thinking about planting dahlias this season, now’s the time to scoop up your favorites—before they’re gone until next year.
🌸 Link in bio to shop
📦 Orders ship soon with our full growing guide included
Thank you for making this year’s launch such a joy. 💐
#lastcall #dahliasale #dahliafarmers #flowersforever
Visual Direction:
Carousel: grid of remaining varieties, with “SOLD OUT” stamps over the unavailable ones
Optional Story: packing process with a thank-you overlay and swipe-up/shop link
Would you like me to create Canva or design-ready templates for any of the graphics listed above (countdown, variety labels, etc.)?